January 11, 2023

PANTONE Color of the Year 2023: Vivid Magenta

Pantone announced their 2023 color of the year – Viva Magenta (Pantone 18-1750)

Let's Talk Color

Leatrice Eisman, Executive Director of the Pantone Color Institute, talks about the inspiration behind this color. “In this age of technology, we look to draw inspiration from nature and what is real. Pantone 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known.”

Being a rural retreat, we find the meaning behind this color truly inspirational. The setting for Briar Barn Inn is a wooded property surrounded by nature. We love seeing a pop color in our neutral surrounds. Check out these past weddings for how to incorporate this color into your attire, florals, food, and décor!